Gone Is Gone have released a music video for the title track of their debut record Echolocation. The clip was written, produced, directed, and edited by Newmerica Media and filmed at Silver Scream FX Lab. Vocalist/bassist Troy Sanders comments:
“The video is inspired by Gibsonton, Florida, the famous wintering and retirement home of traveling sideshow carnies. That’s the backdrop for this cautionary tale about two punks out on an adventure ride. Through a series of events, the mischievous energy they exert returns full circle, eventually leading to their own demise.
Without the magic of NewMerica Media & Silver Scream FX Lab, this video would never have seen the light of day. They did an incredible job.”
Director Bryan Bankovich of Newmerica adds:
“Troy came up with the initial concept. Then we met with him for deviled eggs and whiskey to refine his vision. We had so many talented people working together to make this epic concept come to life. Production Designer and Art Director Shane Morton and his team were instrumental in making this video a reality. He was in charge of all the ridiculous props, SFX, and creatures you see on screen. And fun fact: Troy’s two kids and wife are characters in the video, playing the wolf boy, orphan girl, and soothsayer, respectively.”
Echolocation is out now through Rise Records.